Amazon Seller Surges 300 in Niche Category Sales

Amazon Seller Surges 300 in Niche Category Sales

This paper analyzes a case study of doubling sales for low-priced, non-standard products on Amazon. It reveals strategies for significant ranking improvement in niche categories through refined advertising operations. Key tactics include keyword expansion and ASIN targeting for Sponsored Products (SP) ads, synchronized deployment of Sponsored Brands (SB) and Sponsored Display (SD) ads, and the creation of a traffic loop based on RES-PER analysis. The study emphasizes the importance of continuous optimization and data-driven decision-making in non-standard product operations on Amazon.

Crossborder Guardian Outperforms Ziniu in Ecommerce Security Review

Crossborder Guardian Outperforms Ziniu in Ecommerce Security Review

This article provides an in-depth comparison between Cross-Border Guardian and Lalicat browser, analyzing their differences in account security, features, user experience, and pricing. It aims to offer a selection reference for cross-border e-commerce sellers, helping them choose the most suitable anti-detect browser to ensure the safe and efficient operation of multiple accounts. The comparison highlights key aspects to consider when selecting a browser for managing multiple online identities and protecting against account association.

Tiktok Shop Expands in US Challenging Ecommerce Giants

Tiktok Shop Expands in US Challenging Ecommerce Giants

TikTok Shop is rapidly penetrating the US e-commerce market, attracting a significant number of merchants and consumers. This analysis explores TikTok Shop's potential and advantages in the US, its challenges to traditional platforms like Amazon, and provides strategies for cross-border e-commerce sellers. The aim is to help them seize opportunities and succeed in the future by understanding the dynamics of this emerging platform and adapting their strategies accordingly to leverage TikTok's unique reach and engagement capabilities.

Walmart Expands Ecommerce in Canada to Rival Amazon

Walmart Expands Ecommerce in Canada to Rival Amazon

Walmart is actively recruiting Canadian sellers to join its US e-commerce platform. By optimizing the supply chain, providing WFS services, and strengthening marketing support, Walmart aims to eliminate cross-border e-commerce barriers and build a more attractive e-commerce ecosystem. This move seeks to challenge Amazon's dominance in the e-commerce market, providing new growth opportunities for sellers, especially offering Chinese sellers a new option for multi-channel distribution. Walmart's initiative aims to create a competitive environment and expand its marketplace reach.

Blockchain Bill of Lading Gains Traction in Global Shipping

Blockchain Bill of Lading Gains Traction in Global Shipping

This article explores the importance of blockchain bills of lading and electronic release systems in international maritime shipping. These technologies enhance transparency and efficiency in information flow, reducing the risk of unexpected delays and guiding the shipping industry towards a data-driven model. The article emphasizes instances of implementation of these technologies and the economic benefits they bring.

Amazon Expands Sameday Delivery in Europe to Boost Ecommerce

Amazon Expands Sameday Delivery in Europe to Boost Ecommerce

Amazon is advancing its same-day delivery service across multiple cities in Spain, France, and the UK, leading to a surge in order volume and strong market demand. The company's investment in technology and its efficient logistics network are gradually reshaping the competitive landscape of e-commerce, helping it to consolidate its market position.

08/04/2025 Logistics
Read More
New Tariffs Trigger Sharp Drop in Global Shipping Rates

New Tariffs Trigger Sharp Drop in Global Shipping Rates

Recently, the SCFI freight index from the Shanghai Shipping Exchange has continuously decreased, particularly along the West and East Coast routes of the U.S., with significant rate declines. Soft demand, coupled with the upcoming implementation of new tariff policies, presents fresh challenges and uncertainties for the market. Shipping companies are closely monitoring the impact of tariffs on import prices and the economy, anticipating large-scale shifts in the supply chain.